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Automated bots, or web robots, pose a tremendous challenge for web analytics: they pollute data on which you rely to make solid business decisions to grow quality traffic to your site.
Read the full post titled Automated Bots: A Problem for Web Analytics on Analytics Wizard Blog by Gene Kavner.
Gene
What is Traffic?
Web Analytics is a study of traffic to your site. So, the first question that should be answered is what is traffic?
Defined simply, traffic is a collection visitors to your site over a period of time. Web analytics helps you understand where these visitors come from and what they do on your site once they get there.
Once you understand these metrics, you can then do something about them.
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